Why NVIDIA’s GTX 1080 GPU is the real deal


NVIDIA gave us a taste of its new Pascal architecture with the P100 graphics card last month, which is aimed at servers for heavy duty computing. Now, it’s ready to show off how that technology will be adapted for consumers with its new GeForce GTX 1080 GPU.




Nvidia CEO Jen-Hsun Huang’, “The GeForce GTX 1080 is almost irresponsible amounts of performance.” Claiming twice the VR performance and three times the power efficiency of the Titan X, what Nvidia is doing with its new GTX 1000 series is bringing yesteryear’s insane high end into 2016’s mainstream. In fact, the more significant GPU announced today might well be the GTX 1070, a card that also outperforms the Titan X. Built on a 16nm FinFET process, these Pascal GPUs are evidently extraordinarily efficient, and once they start trickling down into more affordable models, they promise to unlock VR gaming for a much wider audience.



The GTX 1080 will be available for $599 on May 27, and you can also snag a special NVIDIA-designed “founders edition” for $699 (which looks like it includes a stylish new cooler). Almost as an afterthought, NVIDIA also revealed that the GTX 1070 is coming on June 10 for $379 (the founders edition will run you $449).


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