Google explains why it’s taking its sweet time bringing Google Fiber to your city

I scream, you scream, we all scream for Google to announce that it’s bringing Google Fiber to more markets. However, it seems that Google seems content to take its time for now and keep its Fiber deployments confined to the three markets it’s announced so far: Kansas City, Missouri, Austin, Texas and Provo Utah.

On Google’s earnings conference call Thursday, Google executives were asked why they haven’t announced more Google Fiber expansions to more markets. In response, Google CFO Patrick Pichette said that the company wants to work on generating more demand for the service nationwide before rolling it out more aggressively. Google seems determined not to overbuild Fiber beyond where it makes sense and it wants to make sure that communities really want to have it before picking new places to operate.

Judging from all of the major cities that are salivating at the prospect of having Google Fiber set up shop in their areas, Google is doing a pretty decent job of generating demand so far. Google announced earlier this year that it’s contemplating expanding Fiber to as many as nine new major metropolitan areas: Atlanta, Charlotte, Nashville, Phoenix, Portland, Raleigh-Durham, San Antonio, Salt Lake City, and San Jose. All nine of these metropolitan areas met their deadlines to submit paperwork to Google and are now anxiously awaiting to hear what their next steps should be.


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